Ideal Standard is a toothbrush manufacturer based in Istanbul, Turkey.

Partner activity:

We currently produce approximately 70 million toothbrushes per year, and thanks to our recent investments, our production capacity will increase by an additional 50 million units.

Currently:

We are subcontractors for global brands such as Colgate and Sensodyne, we produce "Shine" brand toothbrushes for BIM stores in Turkey, Egypt, and Morocco, and we also manufacture private-label products for major retail chains such as Migros, ebebek, and File Super Market.

With experience in plastic and toothbrush manufacturing dating back to 1984, we aim to establish long-term partnerships by combining our robust production capabilities with our partners' brand recognition and distribution networks. Our factory holds quality certifications issued by Intertek, including GMP (based on ISO 22716:2007), ISO 9001, ISO 14001, and ISO 45001, which are regularly renewed.